Accomplished marketing and communications executive/leader in mobile and social media innovation.
Webster is an accomplished digital marketer, digital product strategist, and communications executive with global brand experience across multiple industry categories. He is a passionate innovator, intrapreneur, and change-agent with a track record of launching and growing products and business units within companies. Known as a leader and problem solver with a unique combination of creative and analytical skills, who has consistently met and exceeded business objectives, who has consistently led brands and agencies to success in the changing digital media landscape. He has led strategy, planning, and execution of innovative marketing and advertising work in the verticals of consumer electronics, financial services, telecom, CPG, apparel, spirits, automotive, pharma/life sciences, wellness, beauty brands, and politics. Webster has leveraged research, deep consumer insights, and solid strategies to lead innovative B2C and B2B digital marketing and advertising campaigns for many national and global clients. including; Bank of America, P&G, Johnson & Johnson, Purina, dressbarn, Microsoft, Nokia, Nike, Citi, Subaru, Heineken, Sprint, Verizon Wireless and others.
You will find Webster's online portfolio here: http://behance.net/wloglobal